What's Included In The Etison Suite That is NOT Included in the Standard Plan  - The primary differences between the Etison Suite and the Standard Plan are (1) the Etison Suite offers more funnels, pages, and visitors and (2) the Etison Suite includes "Actionetics" and "Backpack."  These are explained in more detail below.  You can start a 14 day free trial before beginning on the Etison Suite Plan.  Go Here to Learn More About Starting Your Free 14 Day Free ClickFunnels Trial

Landing pages originated with the IT departments of Microsoft in late 2003 in response to poor online sales of Office.[5] The process was tedious and time-consuming. As a result, in 2009, several startups, including Unbounce, were formed to simplify and streamline the process. The rise of cloud computing and e-commerce around 2009 provided ideal conditions for these startups to flourish.[5] Since then the customer requirements changed, requesting integrations with other solutions such as email marketing, lead nurturing and customer relationship management systems.


Uh...I Need To Get PAID.   Can I Take Payments Through ClickFunnels? - Getting paid is kind of important.  ClickFunnels integrates with PayPal, Clickbank, Stripe (my personal choice) and Infusionsoft (for payments). There are tons of payment option Gateways to collect money and ClickFunnels works really seamlessly with most.  Check out the chars above for detailed explanations.   Start a Free 14 Day Click Funnels Trial Today And See The Power For Yourself!
This is not something I’ve tried, but I have seen others use it successfully. I’m sure you’ve seen this before! Basically, you can have someone text a certain word or phrase to a specific number. They’ll receive a text telling them to respond with their email address and then once they do, they’ll be subscribed! This has a number of really neat uses, like:
This is not something I’ve tried, but I have seen others use it successfully. I’m sure you’ve seen this before! Basically, you can have someone text a certain word or phrase to a specific number. They’ll receive a text telling them to respond with their email address and then once they do, they’ll be subscribed! This has a number of really neat uses, like:
Hey y’all! I have been getting an insane-in-the-membrane amount of questions about LeadPages recently, most of which have led me to believe that a lot of bloggers and business owners have no idea what it is or how to use it. It’s all good, yo. I was the exact same way when I first started using it. Think of this post as your official initiation into understanding LeadPages. You’ll walk away with lots of ideas about what you can do with this kick-butt software, as well as a variety of ways that you can use it to grow your blog or online business. You ready to rock?
Do You Offer Any Personal Help if I Join ClickFunnels? - Yes, I do!   In fact, I off you access to my own SuperVault of resources.  After you sign up for the ClickFunnels pricing plan that is right for you, send your receipt to me at "[email protected]" and I'll send you a link to access all my personal SuperVault bonuses.  To qualify, complete your Free 14 Day Trial and become a paying customer of ClickFunnels.  CLICKFUNNELS pays me a commission (say that again...CLICKFUNNELS pays me...NOT YOU).  Pretty cool deal for everyone.   Ready to start your trial?   Click Here to Start a FREE 14 Day ClickFunnels Trial Using My Link!
What About Cool Marketing Stuff?  What's Included? - One of the best parts about the Standard Click Funnels cost is that you get usage of some incredible marketing tools.  For example, you can run A/B split tests on the standard plan.  You also get email integrations, optin funnels, advanced funnels, sales funnels, membership funnels, upsell pages, downsell pages, share funnels, webinar funnels, and more!  (NOTE: if some of those sound foreign to you...that's OK.  ClickFunnels will provide you with amazing tutorials and support on their standard plan.  There are plenty of marketing tools and assets available on the Standard Plan.  The primary limitations with the standard pricing plan are more about the number of funnels, pages, and visitors.   Give ClickFunnels a Whirl for FREE for 14 Days and See For Yourself.  CLICK HERE NOW!
Full disclosure: IMPACT is a HubSpot partner -- but that's not why they're included here. IMPACT's landing pages have long been a source of design inspiration. I love the simple layout of the page, from the large headline copy and detailed featured image, to the outline that surrounds the form, to the colors and fonts that are very pleasing to the eye.
As mentioned above, Funnel Hacks is for the SERIOUS marketer who either wants to increase the profits of their online business or is serious about learning how to build a business online the right way, the first time. If you have already been building a business online, you can learn what you have been doing right and what you have been doing wrong.
How Many Individual Pages Can I Have Within My Funnels? - This is a great question.  Remember, you get 20 funnels for the $97 ClickFunnels Cost.  So a good follow up question is how many individual pages can you have within those 20 funnels?  The answer is 100!   Similar to my comments about it being very unlikely you need more than 20 funnels for a while, it is also unlikely you would use more than 100 pages.  For example, the page you are viewing right now is only "one page"...you would have another 99 before you ran out! Click Here to Start the Process on a FREE 14 Day ClickFunnels Trial
Their homepage has an interesting graphic. It’s the first step of the sales funnel. A branding line similar to Mint.com’s, MailChimp’s slogan Being yourself makes all the difference really has nothing to do with the tool. That might be a good thing. It’s aspirational marketing not unlike Grasshopper above. It’s about identity, freedom, and self-expression — ideas that are bigger than a product.
The messaging on the page reinforces the reason for their click, reducing or removing confusion and therefore increasing conversion rates. This improves overall user experience and reduces the bounce rate (individuals leaving the site without converting or navigating to another portion of the site) for the page. Good message matching can increase conversion by up to 50% in many cases.[13]
What About Membership Funnels? - This is really amazing!  There are lots of people who are interested in membership funnels.  One of the best parts about the Click Funnels Standard Pricing Plan is that you are able to create Membership funnels and have an UNLIMITED number of Members.  Boom!   How cool is that?   If you've been wanting to build a recurring revenue membership funnel site for your business, this is possible on the Standard Plan and you can have as many members as you want!   Yep, Your 14 Day Trial is Totally Free.  Click Here to Get It Rolling.
Did You Start Out On The $97 Standard Package?  Did it Work For You?  - While results obviously will vary, yes I did start out with a 14 day free ClickFunnels trial and then became a $97 / month customer on the standard package.  At the time, I knew I wouldn't use more than the 20 funnels available and I was better off by focusing on doing less than trying to do it all.  So I went with the Standard Pricing Plan and the cost was manageable for me early in my business.  I made it back quickly and never looked back.  I can't recommend the trial enough because you can "test drive" the system before being billed.  It's a no-brainer if you're thinking of trying Click Funnels.  CLICK HERE to go start your own FREE 14 day ClickFunnels Trial.
That small PDF symbol over the feature image helps set expectations for what format the download will be in. The arrow in front of the subheadline helps further direct your attention to important copy they want visitors to read. Like IMPACT, they also have an auto-checked box to subscribe to their newsletter on their form -- which, if turned into an opt-in check box, is a great way to increase subscribers. All of these small, seemingly insignificant details help bring together a solid, admirable landing page design.

I'm not sure how the algorithm works (or if there's one at all), but while I was filling it out, I had some anxiety about not qualifying. Once I found out I did, I was excited to fill out the form, which I'm sure most people who are in debt and using this tool are. By making this offer seem more exclusive before the form appeared on the landing page, I'd bet that Bills.com increased conversions pretty significantly.
What's Included In The Etison Suite That is NOT Included in the Standard Plan  - The primary differences between the Etison Suite and the Standard Plan are (1) the Etison Suite offers more funnels, pages, and visitors and (2) the Etison Suite includes "Actionetics" and "Backpack."  These are explained in more detail below.  You can start a 14 day free trial before beginning on the Etison Suite Plan.  Go Here to Learn More About Starting Your Free 14 Day Free ClickFunnels Trial
A/B testing, or A/B split testing, is a method for testing two versions of a webpage: version "A" and version "B". The goal is to test multiple versions of webpages (e.g., home page vs. product page) or one specific element that changes between variation A and variation B (such as having a lead form on the left hand side or having it placed on the right hand side), FAQ to determine which version is most appealing/effective. This testing method may also be known as A/B/n split testing; the n denoting more than 2 tests being measured and compared. The data for A/B testing is usually measured via click-through rate or an alternative conversion tracking method.[11]
How Many Individual Pages Can I Have Within My Funnels? - This is a great question.  Remember, you get 20 funnels for the $97 ClickFunnels Cost.  So a good follow up question is how many individual pages can you have within those 20 funnels?  The answer is 100!   Similar to my comments about it being very unlikely you need more than 20 funnels for a while, it is also unlikely you would use more than 100 pages.  For example, the page you are viewing right now is only "one page"...you would have another 99 before you ran out! Click Here to Start the Process on a FREE 14 Day ClickFunnels Trial
Thanks Matt, the client attraction stage is the big thing. With relatively low client numbers I’m able nurture and provide relevant & specific information. I look arrange phone or in person meetings. So attracting clients who can identify with a specific or range of personal (to them) challenges which I’m able to demonstrate I can solve is perhaps the primary focus for me at the prospect acquisition point. I hope that makes sense:)
LeadPages is *not* the same thing as your email marketing software, such as Mailchimp, ConvertKit, or Infusionsoft. LeadPages helps you get more subscribers, but does not allow you to send regular emails to your list. So, LeadPages can be used to grow your email list and then you can use another service to communicate with that list. Make sense? In that case, why would someone want to use LeadPages? Because they offer tons of templates to help you make high-converting landing pages and allow you to easily send content upgrades.
Hey Matt! Thanks for this article, it was super helpful! I tried to scroll through some of the comments, but figured I should just shoot you a message. There weren’t a ton of B2C examples in your list and was hoping you had some more up your sleeve. I just launched my company, Make It Hapin, and I’m living on a prayer haha. My finances are limited so my ability to pay for ads in order to test possible funnels is very limited but I’m trying. Make It Hapin is a personalized shopping service designed to help you recreate inspiration images you see on Pinterest and Instagram. The struggle is figuring out a way to get people to remember us while they’re swiping through their feeds. Anyway, I’ve included my website…I’d love it if you could take a look!
Of course, regardless of how they enter into your funnel, your goal as a marketer is to move them through the multiple stages that will take them from prospect to buyer. And once they're aware of you, you need to build their interest. To do this, you need to establish a relationship with the customer. You might have enticed them with a great offer (lead magnet) to grab their email address, but actually moving them through the funnel is a far greater challenge. 

Their homepage has an interesting graphic. It’s the first step of the sales funnel. A branding line similar to Mint.com’s, MailChimp’s slogan Being yourself makes all the difference really has nothing to do with the tool. That might be a good thing. It’s aspirational marketing not unlike Grasshopper above. It’s about identity, freedom, and self-expression — ideas that are bigger than a product.
What About Membership Funnels? - This is really amazing!  There are lots of people who are interested in membership funnels.  One of the best parts about the Click Funnels Standard Pricing Plan is that you are able to create Membership funnels and have an UNLIMITED number of Members.  Boom!   How cool is that?   If you've been wanting to build a recurring revenue membership funnel site for your business, this is possible on the Standard Plan and you can have as many members as you want!   Yep, Your 14 Day Trial is Totally Free.  Click Here to Get It Rolling.
If you are pretty confident you will become a ClickFunnels customer after a free trial, I recommend signing up and using this Click Funnels pricing "trick" to save money.   On the Standard Package, you can save almost $200 over the year.  On the Etison Suite Package, you can save over $500 over the year.  I made this quick video explainer because after my first year on ClickFunnels, I wish I would have done this!  Check it out...
FACT: The AHCA sets aside $100 billion over ten years to help states with high-risk pools and other innovations. It sets aside an additional $15 billion specifically for maternity care, mental health care, and substance abuse treatment. And it sets aside an ADDITIONAL $15 billion for a federal invisible risk-sharing program -- another innovative way to help people access affordable coverage. 
Great article Matt! I have a product-based business (skincare to be precise) and I’ve been doing a lot of research on sales funnels over the past few days but only ever come across examples for service-based businesses and struggle to apply those to my business. I do offer a free skincare guide at opt in but can’t think of anything else for the follow up emails to create trust as well as a limited time offer. Would you have any suggestions?
FACT: This amendment ensures essential health benefits are the federal law of the land and maintains other important protections. States have the option to obtain a waiver regarding federal essential health benefits, but the state must publicly attest its purpose for doing so (to reduce the cost of health care coverage, increase the number of people with health care coverage, etc.) and it must specify the benefits it will require instead of the federal standard. NO STATE, under ANY circumstances, may ever obtain a waiver for pre-existing condition protection, prohibition on gender discrimination, for guaranteed issue and renewability, or for the right of dependents to stay on a family plan up to age 26.  
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