Hey y’all! I have been getting an insane-in-the-membrane amount of questions about LeadPages recently, most of which have led me to believe that a lot of bloggers and business owners have no idea what it is or how to use it. It’s all good, yo. I was the exact same way when I first started using it. Think of this post as your official initiation into understanding LeadPages. You’ll walk away with lots of ideas about what you can do with this kick-butt software, as well as a variety of ways that you can use it to grow your blog or online business. You ready to rock?
If you are pretty confident you will become a ClickFunnels customer after a free trial, I recommend signing up and using this Click Funnels pricing "trick" to save money.   On the Standard Package, you can save almost $200 over the year.  On the Etison Suite Package, you can save over $500 over the year.  I made this quick video explainer because after my first year on ClickFunnels, I wish I would have done this!  Check it out...
I Don't Even Know What a Funnel Is...Is This For Me? - The first time I heard the word "Funnel", all I could think of were Funnel Cakes.  Seriously.  I started out with ClickFunnels with NO PRIOR EXPERIENCE.  I didn't have a single email on my email list.  I knew what a webinar was but sure as heck didn't know how to actually conduct one.   But I utilized ClickFunnels incredible "done-for-you" funnels, their outrageous service, and their unmatched entrepreneur Facebook group to gain a new skill and it's changed my life.  Newbies, do not fear.  ClickFunnels is for YOU.   Go Here to Start a Free 14 Day Trial and See For Yourself.  CLICK HERE NOW!
Did You Start Out On The $97 Standard Package?  Did it Work For You?  - While results obviously will vary, yes I did start out with a 14 day free ClickFunnels trial and then became a $97 / month customer on the standard package.  At the time, I knew I wouldn't use more than the 20 funnels available and I was better off by focusing on doing less than trying to do it all.  So I went with the Standard Pricing Plan and the cost was manageable for me early in my business.  I made it back quickly and never looked back.  I can't recommend the trial enough because you can "test drive" the system before being billed.  It's a no-brainer if you're thinking of trying Click Funnels.  CLICK HERE to go start your own FREE 14 day ClickFunnels Trial.
Or, are you a leader, an adventurer or an evangelist? How you position yourself is entirely up to you, but your message must be consistent throughout your entire "pitch" and it needs to be steeped in the truth. Your backstory, and just how you convey that through parables, character flaws and polarity, has much to do with just how well you can "hook" in your prospects to create a mass movement.

However, the best part about this, and the most powerful route that entrepreneurs take to scale their businesses, is that if you know that sending 100 people to your site costs you $200, for example, but you get two people to convert at $300 each, then you have a $600 return on $200 invested (300 percent). When you know that, that's when the entire game changes and you can infinitely scale your offers.
Open-ended experimentation. This approach is similar to closed-ended experimentation except that more variations will be added for testing and experimentation will not stop when a winner is found. This method is used by large corporation to dynamically improve their conversion rates and improve user experience. Landing page can also be adjusted dynamically as the experiment results change to further enhance user experience.

Their homepage has an interesting graphic. It’s the first step of the sales funnel. A branding line similar to Mint.com’s, MailChimp’s slogan Being yourself makes all the difference really has nothing to do with the tool. That might be a good thing. It’s aspirational marketing not unlike Grasshopper above. It’s about identity, freedom, and self-expression — ideas that are bigger than a product.
This is not something I’ve tried, but I have seen others use it successfully. I’m sure you’ve seen this before! Basically, you can have someone text a certain word or phrase to a specific number. They’ll receive a text telling them to respond with their email address and then once they do, they’ll be subscribed! This has a number of really neat uses, like:
Great article Matt! I have a product-based business (skincare to be precise) and I’ve been doing a lot of research on sales funnels over the past few days but only ever come across examples for service-based businesses and struggle to apply those to my business. I do offer a free skincare guide at opt in but can’t think of anything else for the follow up emails to create trust as well as a limited time offer. Would you have any suggestions?
This is definitely a great investment to get when you can afford to pay for it. If not, get the Dotcom Secrets and Expert Secrets book for a starter as those cover quite a few things that is inside Funnel Hacks as well, and it is at a much lower cost as well. You’ll definitely learn a lot from those books combined with what you learn in Wealthy Affiliate.
Which Email Autoresponders Integrate With ClickFunnels? - This is a very common question.  The following email systems integrate EASILY with ClickFunnels: GetResponse, Aweber, Mailchimp, Infusionsoft (for email), PureLeverage (GVO), Active Campaign, and even HTML form integration (meaning you can integrate with just about any email autoresponder company).  Check out the chart above for a detailed explanation.  Get Started with a Free 2 Week ClickFunnels Trial Now By Clicking Here!

Qualified prospect: Qualification is the most critical and demanding stage of the sales funnel. In the qualification process, you verify that the prospect has a need for your product, that the prospect sees value in your offering, that there is sufficient budget for a deal, that you have access to the decision-maker, and that there is an agreed-upon timeline for the sales process. The qualification process can be complex and lengthy, and can be managed with a Sales Call Talk Track and stakeholder management chart.


MailChimp is a freemium email marketing tool. Similar to Wufoo, they offer a free plan (good through 2,000 contacts). A bit of background: MailChimp grew their business significantly when they decided to go freemium. How? At the bottom of every email, it would say something like Powered by MailChimp. Every customer email sent helped to spread the word. It created a kind of viral loop.
One thing to consider is that the Etison package ($297 per month) includes Clickfunnels “Actionetics.” This is Clickfunnels CRM/email marketing tool that provides the ability to interact with leads from the dashboard. In this case, you would not need a 3rd party email provider (such as Mailchimp). So while Etison costs more, you actually wouldn’t need other 3rd party tools because they are included in the Etison pricing package.  
Hey Matt! Thanks for this article, it was super helpful! I tried to scroll through some of the comments, but figured I should just shoot you a message. There weren’t a ton of B2C examples in your list and was hoping you had some more up your sleeve. I just launched my company, Make It Hapin, and I’m living on a prayer haha. My finances are limited so my ability to pay for ads in order to test possible funnels is very limited but I’m trying. Make It Hapin is a personalized shopping service designed to help you recreate inspiration images you see on Pinterest and Instagram. The struggle is figuring out a way to get people to remember us while they’re swiping through their feeds. Anyway, I’ve included my website…I’d love it if you could take a look!
Importantly, these higher premiums could only be charged for a period of one year to an individual who did not maintain continuous coverage. After an individual has maintained continuous coverage for twelve months they would then return to standard rates. This means that the protections against being charged higher premiums for a health condition are preserved for every individual market plan holder who maintains continuous coverage. 
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