Thanks Matt, yes that’s right. Regarding leads it’s both really! I certainly want to generate more of the right niche/ quality prospects. In short there are 2 distinctly areas; general enquiries which I have a good process for ( but could be improved) the biggest challenge is taking colder leads through the funnel. The sales process can sometimes be quite long, so whilst a well placed offer can work to get someone over line. It’s not very strong for those who are researching etc, hence I need advice about funnel building for regular front of mind contact plus education and industry authority. Does that make sense? Thanks Pete
Pay As You Grow ClickFunnels Pricing - I love that ClickFunnels offers "pay you grow" pricing. That means that you can start with a 14 day free trial. Then grow into a $97 Standard ClickFunnels pricing plan. And eventually if you need to, upgrade to the full suite. You are never locked into one position and as your business grows, you an grow your ClickFunnels account. The flexibility they provide you is fantastic. ClickFunnels 14 Day Free Trials Are FREE. How's That For a Good Deal? Click Here to Get Started.
Principle of commitment & consistency -- When people commit to something, they're far more likely to purchase from you. That's why getting them to agree to something like a free + shipping offer or by agreeing with something you've said in some way. This is a powerful principle in sales and if you pay attention to some of the best marketers in the world, you'll notice that they work fervently to get your commitment to something, even if it's very small in the beginning.
If I Start Out On The $297 Etison Suite Package But that Cost Is Too Much For Me, Can I "Downgrade?" - Yes, you can! One of my favorite parts about ClickFunnels is the flexible pricing plans. There are NO long term contracts or long term commitments of any kind. If you start on the Etison Suite at $297 per month but it turns out you are no utilizing all the features necessary or it's too costly for you...you can downgrade to the Standard Click Funnels pricing package at any time in your account settings. Totally flexible. Totally worth trying for 14 days for FREE, right? CLICK HERE to get your ClickFunnels 14 day trial started and make sure if you're interested to select the "Etison Suite" during your trial set up.
Of course, implementing this isn't easy. You need to first develop your stories, then decide on how you're going to convey those stories and at what drip-rate. For example, your first email or two might go out on the day they first signup, then one email per day might go out afterwards. How much of that will be story-based and how much will be pitches?